SM Retail bagged a Silver Anvil Award during the Public Relations Society of the Philippines’ (PRSP) 59th Anvil Awards Gabi ng Parangal held at the Marriott Hotel Grand Ballroom last January 31, 2024.
The Story
Out of a total of 480 entries from different companies nationwide, SM Retail won the prestigious award for “NewSMaker 2.0: Reimagined Digital Newsletter for a more DELITE-full SM Life Experience” under the PR Tools category. NewSMaker 2.0 emerged as a more engaging, up-to-date, and user-friendly platform, reaching SM Retail employees nationwide.
The Anvil Awards, hailed as the “Oscars of Public Relations in the Philippines,” recognizes the best PR campaigns and tools implemented and executed by the country’s biggest companies, public relations agencies, organizations and institutions.
The award was received by the SM Retail Internal Communications Team. Shown in photo are (from left) Niña Salcedo, Maela Mercado, and John Eric Ho.
Know more about the Anvil Awards by visiting here https://anvil.prsp.ph/awards/.
